BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20220224T170000Z DTEND:20220224T180000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:WY SBDC webinar: Stop giving away your profit DESCRIPTION:Title: Stop Giving Away Your Profit\n\nDate/Time: Thursday February 24 10am-11am\n\nRegistration: https://attendee.gotowebinar.com/register/4886260880939981840\n\n \n\nEvent Description:\n\nItem and price advertising\; not only is it expensive as you spend dollars in the traditional and social media\, but it is expensive to your bottom line as you are giving away margin and dollars.\n\n \n\nThis profit increasing session uses a free calculator from the Profits Plus website which will easily illustrate how a small change in your marketing can protect your margins and increase the number of transactions and customers your business has. Whether you sell products\, services or both\, this has been proven to make more money for your business.\n\n \n\nPresenter Bio:\n\nTom Shay is a fourth-generation small business owner. His experience is that as an independent retailer\, wholesaler\, and manufacturer. Recognized for the unique approach to human resources utilized in a family business\, Shay was asked if he could share the techniques in a book to be published by a national trade association. Shay's areas of expertise are financial understanding\, business strategy\, marketing skills\, staff education and sales. He has created over 50 topics in business management including one on business management after the Covid-19 virus which was recently delivered to the Houston SBDC. X-ALT-DESC;FMTTYPE=text/html:Title: Stop Giving Away Your Profit
\nDate/Time: Thursday February 24 10am-11am
\nRegistration: https://attendee.gotowebinar.com/register/4886260880939981840
\n \;
\nEvent Description:
\nItem and price advertising\; not only is it expensive as you spend dollars in the traditional and social media\, but it is expensive to your bottom line as you are giving away margin and dollars.
\n \;
\nThis profit increasing session uses a free calculator from the Profits Plus website which will easily illustrate how a small change in your marketing can protect your margins and increase the number of transactions and customers your business has. Whether you sell products\, services or both\, this has been proven to make more money for your business.
\n \;
\nPresenter Bio:
\nTom Shay is a fourth-generation small business owner. His experience is that as an independent retailer\, wholesaler\, and manufacturer. Recognized for the unique approach to human resources utilized in a family business\, Shay was asked if he could share the techniques in a book to be published by a national trade association. Shay&rsquo\;s areas of expertise are financial understanding\, business strategy\, marketing skills\, staff education and sales. He has created over 50 topics in business management including one on business management after the Covid-19 virus which was recently delivered to the Houston SBDC. LOCATION:Registration: https://attendee.gotowebinar.com/register/4886260880939981840 UID:e.1258.28732 SEQUENCE:3 DTSTAMP:20260515T224613Z URL:https://info.landerchamber.org/events/details/wy-sbdc-webinar-stop-giving-away-your-profit-28732 END:VEVENT END:VCALENDAR